Archive for the ‘Uncategorized’ Category
KM – defense/offense
KM is part defensive and part offensive
D = trenches, foundations, barricades, walls… knowing what you know/what you’ve got
O = innovation, collaboration, obsolescence, … using what you know to make new stuff, knowledge, products, etc.
“Five Hot Business Careers, No MBA Needed” – Yahoo! Careers
Feels analogous to KM, which is an emergent profession too:
5. Search Engine Optimization
You’ve no doubt heard the terms “search engine optimization,” or SEO. Professionals in this field help increase traffic to Web sites. There are currently more jobs than skilled marketers available to fill them. Salary starts at $40,000, but a proven marketer can earn in the six figures.
When it comes to search engine optimization — a very new field — degrees are secondary to proven experience,” says Amanda Vega, owner of Amanda Vega Consulting, which provides Web site development, marketing, advertising, and public relations services. Vega holds an MBA from Columbia University but says education was a personal goal, not merely a means of making more money. “You gain advancement both in title and salary through hard work and experience.”
http://hotjobs.yahoo.com/career-articles-five_hot_business_careers_no_mba_needed-276